Everything you need to know about the protein in Purition: Why quality wins every time

Clients often come to me with questions about the protein content in Purition. Some express concern that Purition, with its emphasis on whole food ingredients, might not deliver the same amount of protein as other protein powders. Let's tackle this head-on and explore why Purition's approach to protein is smarter and more effective.

Myth busting: Redefining protein needs

First, let's dispel a common myth: We don't all need a staggering protein intake.

The recommended daily allowance (RDA) sits at a modest 0.8 grams per kilogram of body weight. This translates to roughly 56 grams for a 70kg person. Active individuals may require slightly more, but exceeding 1.2-2 grams per kilogram is rarely necessary.

Another misconception is that our bodies can't handle all the protein we throw at them. While there's a limit to what we can utilise effectively in one sitting (around 25-30 grams), any excess gets converted into energy. This isn't ideal for muscle building, but it doesn't mean the protein goes to waste.

The Purition advantage: Quality over quantity

Now, let's delve into what makes Purition's protein approach so effective. Here's where the concept of quality truly shines.

Original range
This range offers a powerful combination of whey protein isolate and real-food ingredients to fuel your fitness goals.
Whey protein isolate provides a fast-absorbing, high-bioavailability protein source, ideal for post-workout recovery and muscle building.
The blend is further enhanced with a variety of nutrient-rich seeds: chia seeds, pumpkin seeds, sunflower seeds, almonds, flaxseeds and sesame seeds. These provide a boost of healthy fats, fibre, and a range of micronutrients for sustained energy. Nutritional yeast adds a sprinkle of B vitamins, while psyllium husk supports healthy digestion.

Vegan range
This range packs a powerful plant-based protein punch with pea protein, a complete protein containing all nine essential amino acids.
Hemp and sunflower protein join the mix, offering a variety of amino acids and digestion rates for a well-rounded profile. Additionally, nuts, seeds and nutritional yeast contribute further protein content.

Both the Original and Vegan ranges offer around 16-20 grams of protein per serving, which falls perfectly within the range your body can optimally utilise per meal. This ensures you're getting high-quality protein without exceeding your needs or consuming unnecessary calories.

Why more protein isn't always better: The power of balance

Here's the key takeaway: When it comes to protein, more isn't always better.

Excessive protein intake can strain your kidneys. Additionally, protein powders super high in protein content often sacrifice other vital nutrients in favour of packing in the grams (always read the label!).

Purition prioritises a balanced approach. Their blends are packed with protein, but they also boast a healthy amount of healthy fats, fibre, and essential vitamins and minerals. This holistic approach ensures your body gets the complete picture for optimal health and well-being.

My experience with Purition: Quality you can feel

As a nutritionist who uses Purition daily and regularly recommends it to my clients, I can tell you this: the results speak for themselves.

Clients consistently rave about feeling fuller for longer, having sustained energy throughout the day, and achieving their fitness goals.

This is a testament to Purition's commitment to quality protein sources and a balanced nutritional profile. So, the next time you're considering protein options, remember, quality trumps quantity everytime.

Purition provides a comprehensive solution, fuelling your body with the nutrients it needs to thrive, not just survive.

That's why Purition remains a staple in my own routine and a top recommendation for my clients.

Clemmie - Purition Ambassador

Written by Certified Nutritional Therapist Clementine Pellew-Harvey

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